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Fashion Marketing Workshop: How to Create a Strategic Marketing Plan for your Business in 2018
Jan
14
10:30 AM10:30

Fashion Marketing Workshop: How to Create a Strategic Marketing Plan for your Business in 2018

laptops and smalltalk fashion marketing masterclass workshop at the tea bar.jpg

THIS WORKSHOP IS ON PRE-SALE UNTIL JANUARY 4TH. PRICE WILL INCREASE AFTER PRE-SALE HAS ENDED.

You decided to follow your passion and start a business.
You launched your website. 
You post regularly on Instagram.

NOW, WHAT? 

How do you turn the dreams and goals you have for your business into a reality?

How do you transform your passion and your vision into a financially successful business and brand? 

How do you consistently attract people to your business and convert them into paying customers?

How do you finally make 2018 the year that everything changes for your business and you're no longer just barely making it but instead, you're thriving?

Join us Sunday, January 14th at the Tea Bar - Division for our Fashion Marketing Masterclass! This masterclass is an in-person, hands-on workshop for designers, fashion brands, and retailers who want to learn how to build and grow their business in an interactive environment.

This isn’t the kind of workshop where we share a bunch of fluff that beats around the bush. We'll give you REAL strategies that work-- strategies that we currently use with our business that produce REAL results and allowed our Founder, Brittany Sierra to leave her 9 to 5 and turn her passion into a full-time career.  You’ll walk away with your questions answered and a personalized strategy (because one size does not fit all) to move forward in your business that you can apply right away to see results now. 

Start the new year with more than just resolutions, start it with intention, purpose and a personalized strategy to build and grow your business in the new year. 


Whether you've just started your business and are ready to turn your ideas into a reality without wasting time searching for the answers. Or, you're an established brand that isn't seeing the level of success that you expected and are ready to reevaluate your strategy and approach, THIS is for you! We’ll teach you clear, actionable and doable step-by-step strategies on how to create a business that allows you to live your passion and make real money doing what you love.


You’ll learn:

  • How to find your authentic voice and communicate with your target customer.
  • How to attract the "right" people to your business- who can afford andwill pay for your designs.  
  • What sales funnels are and how to create them for your business. 
  • How to create a community around your brand. 
  • how to create an authentic brand and a unique customer experience. 
  • How to stand out and sell more in a saturated market. 
  • How to create a personalized marketing strategy for your business based on your goals. 
  • How to use social media, blogging, and your email list to drive traffic to your website and boost sales.
  • The number one thing that will hands down increase your sales.
  • How to create working processes and systems so that you can spend less time marketing and more time doing what you love.

And, because you're joining us for the workshop, as a bonus, you’ll also receive a corresponding 20+ page workbook filled to the brim with strategies, tools, and resources to grow your business.

 

What People Are Saying:

“Thank you so much for this workshop. I found it really helpful and inspiring as well. I’ve had my business for about 2 years now and feel like I have the general concept of it down with branding and such, but this class filled in so many of the nitty-gritty details that have been neglected or I just didn’t know." Alison  

This workshop really covered my concerns as well as helped build a foundation for further discussion.” Jessica


Skip the frustration, stress, and confusion of trying to do it all on your own and instead, get inspired, learn new strategies to grow your business in a fun, interactive environment and connect with like-minded fashion creatives.

Seats are limited.
Unless canceled by Laptops & Smalltalk, all sales are final.

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Pitching Fashion
Oct
18
5:30 PM17:30

Pitching Fashion

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pitching fashion save the date2.jpg

Want to get local and national press for your business but don't know where to start? Want to reach out to buyers and retailers about carrying your line but don't know what to say?

We've got you covered! Join us live at WM Goods on Wednesday, October 18th from 5:30 - 7:30 pm for Pitching Fashion with Portland Monthly Magazine style editor, Eden Dawn, Gray Magazine editor, Rachel Gallaher and WM GOODS shop owner Whitney Goodman!

Come enjoy wine & light refreshments as Eden, Rachel and Whitney (who also previously worked at a PR firm in New York and later became an in-house publicist for Mara Hoffman and Lucky Brands) discuss the ends and outs of approaching the media and buyers, what to include in your pitch and, the do's and don'ts of telling your brand story in a way that gets you noticed.

Whether you're looking to pitch your brand to the press or, to a retailer for a wholesale account come and hear from the pros and leave feeling inspired with useful information on how to establish relationships with buyers, editors, and journalists.

Have a specific question you want to be answered during the event? Simply comment below or, send them to hello@laptopsandsmalltalk.com and we'll answer them live at the event!

Wine light refreshments will be served at 5:30 pm, the conversation will begin at 6 pm. See you there!

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